There is one tool I set up for all of my clients. In 2016 Google had about 65% of the Global Search Market Share. So if SEO is a goal, then shouldn’t we do as much as we can through the #1 search engine in the world? There many tools in one, but I will go […]
There are many variables to consider when purchasing your domain name. Here is the list that will help you make some solid choices out of the gate: Of course you want to purchase your company name. You want to use this domain name on your business cards, profiles, signatures and other collateral to build your brand. […]
When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example: Suppose you operate a travel site and you want to optimize a given page for […]