Brand Development Business Advice Client Spotlight How to Grow a Start Up Online Marketing
The Fibro Lady
Brand Development Business Advice Client Spotlight How to Grow a Start Up Online Marketing

Leah McCullough, The Fibro Lady: 110% Recovered from Fibromyalgia

I met Leah about a year and a half ago. I immediately recognized that she did not have fibromyalgia. I did not see her with fibromyalgia, so I wasn’t sure that she ever actually had it. I asked her if she had any photos, but there weren’t that many. This made sense to me, because […]

Advanced SEO Techniques Brand Development Online Marketing SEO
Advanced SEO Techniques Brand Development Online Marketing SEO

Choosing your domain names (yes, buy more than one)

There are many variables to consider when purchasing your domain name. Here is the list that will help you make some solid choices out of the gate: Of course you want to purchase your company name. You want to use this domain name on your business cards, profiles, signatures and other collateral to build your brand. […]

Online Advertising SEM

Planning for a Successful PPC Campaign

A winning Pay-Per-Click (SEM) campaign must consider the following questions: How many new clients do we need to obtain from our PPC campaign per month? How many inquiries do we need to obtain to reach our new client goal? (Your Conversion Rate) How many clicks on our PPC ad do we need to reach the number […]

Business Advice Online Marketing SEO

What is a Link Partner?

A Link partner is a company you refer on your website and who does the same for you. It’s a great way to refer companies even if you forget to talk about them on a daily basis. Having link partners allows the search engines to crawl further into your website. You can choose link partners […]